Milano Wine Affair avails of the charm and pleasure of wine to create multisensory experiences during events, seminars, team-building activities, entertainment and tours.
Multi-sensory wine experiences touch the emotional sphere and are therefore particularly engaging. With ease and naturalness, participants discover and test their hidden individual resources and skills. So why not enrich your next corporate event with a multi-sensory wine experience?
The success of your corporate event depends on the right organisation
But let's take it one step at a time, starting with the idea of organising a corporate event. The concept of a corporate event is flexible and can be adapted to different roles, needs, objectives, styles and cultures. Each company has its own expectations and wants to create a truly unique event and atmosphere.
First of all, it is essential to decide on the type of event and define the target audience. This will also depend on the objectives of the event: To meet and reward existing clients? Informing potential clients or boosting team morale? Planning an anniversary or other type of celebration?
We analyze your needs and create a link between the wines to be tasted and your company.
Active listening' is our first commitment to get to know our customers' needs, the company's history and roots, its main markets and customers, its expectations and objectives. We try to establish a link between the wine selection and the company (origin, markets, customers, employees...).
After analysing all aspects of the information provided to us, we create an authentic, multi-sensory wine experience that meets the needs of our customers.
"Winetainment', an authentic experience for body and soul
"Wine is our absolute protagonist in unconventional activities and games to surprise, educate, enthuse and entertain guestsi».
Tasting is letting the wine speak and tell its story. Tasting is a fascinating moment that allows you to explore your senses under the guidance of an expert and using your 5 senses: sight, smell, taste, touch and hearing.
When the multi-sensory tasting is combined with a series of activities that make the programme fun, surprising and educational, we can also speak of winetainment. A positive side-effect of our wine experiences is their originality and interactivity, as they offer highly communicative content, ideal for social media communication and brand awareness.
From theory to practice with some concrete tips to enrich your next b2b event with a wine-experience:
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- Festa estiva per (potenziali) clienti – in combinazione con un Wine Parkour:“
diverse isole di gioco, supervisionate dai nostri sommelier, con giochi e sfide varie sul vino trasformano la vostra festa estiva in un divertente itinerario organolettico.
- Festa estiva per (potenziali) clienti – in combinazione con un Wine Parkour:“
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- After work aperitif for employees - in combination with the Live Quiz "IndoVINIamo:
": an interactive quiz game that allows guests to experience the excitement of TV quizzes. The evening is hosted by a sommelier-entertainer who reads the questions projected on the screens, comments on the results, provides information and trivia, and also offers 'practice tests' to measure the guests' sensory abilities.
- After work aperitif for employees - in combination with the Live Quiz "IndoVINIamo:
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- Gala Dinner for (potential) clients - in combination with the Wine Casino Game:
: This entertainment takes your guests into the world of the casino! Let your five senses - and your luck - guide you as you bet on the organoleptic profile of wines served blind. Our sommeliers will guide your guests through this fantastic and exciting universe of hints, tips, curiosities and legends.
- Gala Dinner for (potential) clients - in combination with the Wine Casino Game:
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- Corporate dinner (for each target group) - in combination with the Wine Critics Dinner:
: All guests take on the role of wine and food critics and have to evaluate the food, the wines and their pairing. For each course, 2 wines are offered (blind) and the guests have several tasks: to understand the main taste of the dish, to understand the organoleptic profile of the wines and to choose the wine that best matches it.
- Corporate dinner (for each target group) - in combination with the Wine Critics Dinner:
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- Team building for your staffi - in combination with our Team building ideas:
: You can choose between creativei (wine painting), sensoryi (blind tasting competition), strategici (wine strategy game) or outdoori (grape harvest) team building... but there are many more possibilities.
- Team building for your staffi - in combination with our Team building ideas:
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- Corporate celebrations - in combination with our Wine Talk or Wine Painting sessions: A live performance of art and culture. Our wine artist paints a subject of your choice, but with the nuances of red wine! During the performance, a multi-sensory tasting or wine talk can be organised to accompany the artist as he completes his work.
We are curious about your needs, but also bold and creative! " Challenge us!